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Local Marketing with UMG 

Connect with your local community

UMG Marketing Group — the leading force of Local Marketing

We help local businesses forge deep connections with their communities, build brand presence, foster customer loyalty and boost revenue.

Who we serve

  • family bakeries and coffee shops
  • restaurants, hotels, amusement parks
  • real estate brokers and agents
  • medical centers and private practitioners
  • beauty centers
  • local fashion brands
  • fitness coaches

Leveraging local marketing before it was mainstream

With our extensive knowledge and cutting-edge tools, you'll avoid crucial marketing mistakes and make every advertising dollar count.

UMG in the media

Cool, but what’s local marketing?

A set of tools and strategies aimed to magnetize consumers within a targeted radius around your business. With our local marketing approach we target smaller communities such as neighborhoods, towns, and cities, where your potential customers are just steps away from your storefront. Makes sense, huh? The people who live or work near your location are far more likely to become your loyal visitors, than those who are thousands of miles away. Let us help you captivate your target audience and seize the spotlight in your community

Don’t miss out on potential customers

When you overlook local marketing, you’re leaving your prospects untapped:

  • 46%
    of Google quieres are local searches (eg. Penn station coffee shop)
    Google “near me” searches grew over 900% in the last two years
    900%
    *According to Go-Globe and ChatMeter
  • 72%
    72% of internet users search for products and services within three miles of their location
    88% of consumers, who do a local search on their phone, visit or call within a day
    88%
    *According to Hubspot

Even with top-notch service, a convenient location and unbeatable deals, new customers won’t find you if they don’t *know* you exist

Local marketing is your secret weapon to building brand recognition and winning over your local market.
We help you harness the power of digital storytelling, reputation marketing and data-driven advertising to captivate your potential customers and lead them down your sales funnel.

CAPTURE YOUR LOCAL CUSTOMERS WITH UMG

Our expert team will help you:

  • Seamlessly blend local marketing into your business strategy for maximum impact

  • Identify your company's unique strengths and create a compelling brand that sets you apart

  • Define your target audience: pinpoint the ideal customers in your area

  • Build loyalty and visibility: establish a strong presence in your local community

  • Drive highly motivated customers to your business at a fraction of the cost

  • Generate buzz: keep your customers talking, dreaming and coming back for more

  • Evaluate your strategy and make data-driven improvements for better results

  • Maximize your revenue potential with our proven strategies

Maximize your revenue potential with our proven strategies

Ready to become the go-to destination for your community?

Why partner with UMG?

  • 10+ years of local marketing expertise

    Our team has been at the forefront of local marketing, fueling growth for brands in the USA, Russia, Turkey, and the United Kingdom. We know what it takes to optimize your business and make the most out of your advertising budget.
  • Tailor-made strategies

    Whether you’re a top electronics manufacturer, a national brand, or a small family bakery, our experts will craft strategies tailored to your specific needs. We’ll adapt marketing tools and channels to help you achieve the results you’re aiming for. And beyond!
  • Your one-stop destination

    Say goodbye to managing multiple teams and outsourcing specialists. Our digital experts will handle your marketing and advertising needs while our IT team designs a SEO-optimized website that educates, engages and converts your leads.
  • Holistic marketing solutions

    From managing your local business directories and Google Maps listings to working with customer reviews and enhancing your online reputation, we’ve got you covered. Sit back and let us take care of all your marketing needs.

Don’t let your profits slip away! Local businesses lose up to 80% of revenue if they neglect these crucial marketing tools:

  • Target Audience Research

  • Social Media & Content Marketing

  • Local Paid Search

  • Reward Programs

  • Local SEO

  • Local Influencer Marketing

  • Email Marketing

  • SERM and Feedback Management

Case studies

  • Multidisciplinary Healthcare Center “5P Medicine”

    Comprehensive social media strategy development and integration

    Objective

    design a powerful marketing strategy, optimize the company’s Instagram for future advertising, educate their in-house marketing experts on current SMM tools and practices

    Results

    • + 365% reach growth
    • + fully optimized Instagram account, ready for future promotion
  • International Congress of ICCMO

    Marketing strategy and website development for an international congress of dentistsrn

    Objective

    design a bilingual platform (Russian and English) to allow conference guests to sign up for events, manage their itinerary, pay for masterclasses and book their stays.

    Results:

    • 1000 registered participants
    • Convenient acquiring for customers from different countries

Want to see your numbers grow?

Let’s turn your vision into reality!





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