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Resonate with each community you serve

Drive foot and digital traffic and build community engagement through local marketing strategies tailored to your needs

3 MILLION people Google services like yours every minute

We help local businesses forge deep connections with their communities, bring people through their doors and keep them coming back for more.

Who we serve

  • family bakeries and coffee shops
  • restaurants, hotels, amusement parks
  • real estate brokers and agents
  • medical centers and private practitioners
  • beauty centers
  • local fashion brands
  • fitness coaches

Leveraging local marketing before it was mainstream

With extensive experience, we understand the nuances that make your brand unique and how to capitalize on these characteristics to attract and retain customers.

UMG in the media

What is LOCAL360?

Local360 is our signature nine-step marketing method, designed to take your business from unnoticed to unforgettable. Why nine steps? Because comprehensive solutions deliver real results. With Local360, we start where it counts — making sure your business shines online.

But what really sets our method apart is its flexibility. While it’s designed for full-scale implementation, even adopting parts of it delivers impressive results.

If you’re on a tight budget or just starting out and unsure where to begin, Local360 can be scaled to fit your needs. Start with the basics and build as you grow, constantly enhancing your digital footprint and local presence.

And the best part?

Local360 is crafted from real-life success stories, not just theories. It’s made for business owners like you, ready to enhance your digital presence without the overwhelm.

Let’s make your business unforgettable. Let’s start this journey together!

Don’t miss out on potential customers

When you overlook local marketing, you’re leaving your prospects untapped:

  • 46%
    of Google quieres are local searches (eg. Penn station coffee shop)
    Google “near me” searches grew over 900% in the last two years
    900%
    *According to Go-Globe and ChatMeter
  • 72%
    72% of internet users search for products and services within three miles of their location
    88% of consumers, who do a local search on their phone, visit or call within a day
    88%
    *According to Hubspot

Even with top-notch service, a convenient location and unbeatable deals, new customers won’t find you if they don’t *know* you exist

Local marketing is your secret weapon to building brand recognition and winning over your local market.
Your community is at the heart of what we do. We design innovative customer engagement strategies that not only generate traffic and bring new visitors through your doors but also foster customer loyalty and repeat business. From creating compelling loyalty programs to deploying targeted email campaigns and engaging social media content, our goal is to turn every customer interaction into a lasting relationship.

CAPTURE YOUR LOCAL CUSTOMERS WITH UMG

Our expert team will help you:

  • Seamlessly blend local marketing into your business strategy for maximum impact

  • Identify your company's unique strengths and create a compelling brand that sets you apart

  • Define your target audience: pinpoint the ideal customers in your area

  • Build loyalty and visibility: establish a strong presence in your local community

  • Drive highly motivated customers to your business at a fraction of the cost

  • Generate buzz: keep your customers talking, dreaming and coming back for more

  • Evaluate your strategy and make data-driven improvements for better results

  • Maximize your revenue potential with our proven strategies

Maximize your revenue potential with our proven strategies

Ready to become the go-to destination for your community?

OUR 9-step marketing blueprint

Revitalize your business with our specially crafted 9-step marketing strategy designed to drive new customers to your business and ensure they stay. Here's how we can power your local business presence and cultivate real results:

1

Listings’ Management

Start by getting noticed. We’ll place your business front and center on Google, Yelp, Bing and up to 200 other key platforms. If potential customers can’t find you, they can’t choose you. We make sure they do, ensuring your business is the first thing they see in their local search.
2

User-friendly Website

Your website is the heart of your business online. We’ll transform it into a sleek, fast, and mobile-friendly hub that makes every visitor want to stay and explore. A smooth online experience keeps customers coming back for more.
3

Content Personalization

Speak directly to your community’s heart. By tailoring your content to the local audience, you’re not just another business—you’re a neighborhood staple. Personal touches lead to personal connections, which lead to loyal customers.
4

Local Influencer Marketing

Amplify your reach through the voices that your customers trust. We connect you with local influencers who can authentically share your story and bring their followers right to your doorstep. This means more buzz, more trust, and ultimately, more sales.
5

Cutstomer Reviews

Turn happy customers into your most powerful advocates. Encouraging reviews not only builds your credibility but also reassures new customers that they’re making the right choice. Good words spread fast – let’s make sure they’re about you.
6

Email and Chat-bot Marketing

Stay on your customers’ minds with smart, personalized communications. Whether it’s through timely emails or instant chat responses, we keep you connected to your customers’ needs and ahead of their expectations.
7

Local Partnerships

Build bridges with nearby businesses to create a supportive local network. These partnerships aren’t just good for the community; they’re smart business strategies that expand your reach and multiply your growth opportunities.
8

FB and Google Local Advertising

Put your name where everyone’s looking. We craft targeted ads for Facebook and Google that put you at the top of every local search and feed, grabbing attention and drawing crowds right to your door.
9

Loyalty Programs

Reward loyalty with loyalty. We’ll help you develop programs that keep your customers coming back by making them feel valued and appreciated. More than just visits, we build relationships that last, turning occasional customers into lifelong fans.

Alexandra Shakirova

UMG Marketing Group CEO & UMG Academy Founder

11+ years of experience

Your brand deserves to shine, and we’re here to make that happen!

Hi, I’m Alex Shakirova, your dedicated backend marketing powerhouse. With a deep focus on hospitality, entertainment, recreational sports, and restaurant marketing, I empower business owners to thrive through expert digital strategies tailored to elevate your brand’s visibility and community engagement.

At UMG Marketing Group, your customers are at the heart of everything we do. That’s why when we work together, I focus on understanding your unique needs and goals.

I know how challenging it can be to make your business stand out. Whether you’re unsure where to start or feel you could be doing more with your marketing, I’m here to help. Let’s audit your current strategies, identify areas for improvement, and create a custom plan that drives real results.

Ready to take your business to a new level?

BOOK A PRIVATE CONSULT
26+
Recent clients
11+
Years of expirience
3+
Awards
153+
Succesfull projects
153+
Happy clients

Alexandra Shakirova

UMG Marketing Group CEO & UMG Academy Founder

11+ years of experience
11+
Years of expirience
3+
Awards
153+
Succesfull projects
153+
Happy clients

Your brand deserves to shine, and we’re here to make that happen!

Hi, I’m Alex Shakirova, your dedicated backend marketing powerhouse. With a deep focus on hospitality, entertainment, recreational sports, and restaurant marketing, I empower business owners to thrive through expert digital strategies tailored to elevate your brand’s visibility and community engagement.

At UMG Marketing Group, your customers are at the heart of everything we do. That’s why when we work together, I focus on understanding your unique needs and goals.

I know how challenging it can be to make your business stand out. Whether you’re unsure where to start or feel you could be doing more with your marketing, I’m here to help. Let’s audit your current strategies, identify areas for improvement, and create a custom plan that drives real results.

Ready to take your business to a new level?

BOOK A PRIVATE CONSULT
26+
Recent clients

Why partner with UMG?

  • 10+ years of local marketing expertise

    Our team has been at the forefront of local marketing, fueling growth for brands in the USA, Russia, Turkey, and the United Kingdom. We know what it takes to optimize your business and make the most out of your advertising budget.
  • Tailor-made strategies

    Whether you’re a top electronics manufacturer, a national brand, or a small family bakery, our experts will craft strategies tailored to your specific needs. We’ll adapt marketing tools and channels to help you achieve the results you’re aiming for. And beyond!
  • Your one-stop destination

    Say goodbye to managing multiple teams and outsourcing specialists. Our digital experts will handle your marketing and advertising needs while our IT team designs a SEO-optimized website that educates, engages and converts your leads.
  • Holistic marketing solutions

    From managing your local business directories and Google Maps listings to working with customer reviews and enhancing your online reputation, we’ve got you covered. Sit back and let us take care of all your marketing needs.

Case studies

  • Multidisciplinary Healthcare Center “5P Medicine”

    Comprehensive social media strategy development and integration

    Objective

    design a powerful marketing strategy, optimize the company’s Instagram for future advertising, educate their in-house marketing experts on current SMM tools and practices

    Results

    • + 365% reach growth
    • + fully optimized Instagram account, ready for future promotion
  • International Congress of ICCMO

    Marketing strategy and website development for an international congress of dentistsrn

    Objective

    design a bilingual platform (Russian and English) to allow conference guests to sign up for events, manage their itinerary, pay for masterclasses and book their stays.

    Results:

    • 1000 registered participants
    • Convenient acquiring for customers from different countries

Want to see your numbers grow?

Let’s turn your vision into reality!





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