Resonate with each community you serve
Drive foot and digital traffic and build community engagement through local marketing strategies tailored to your needs
3 MILLION people Google services like yours every minute
We help local businesses forge deep connections with their communities, bring people through their doors and keep them coming back for more.
Who we serve
- family bakeries and coffee shops
- restaurants, hotels, amusement parks
- real estate brokers and agents
- medical centers and private practitioners
- beauty centers
- local fashion brands
- fitness coaches
Leveraging local marketing before it was mainstream
With extensive experience, we understand the nuances that make your brand unique and how to capitalize on these characteristics to attract and retain customers.
UMG in the media
What is LOCAL360?
Local360 is our signature nine-step marketing method, designed to take your business from unnoticed to unforgettable. Why nine steps? Because comprehensive solutions deliver real results. With Local360, we start where it counts — making sure your business shines online.
But what really sets our method apart is its flexibility. While it’s designed for full-scale implementation, even adopting parts of it delivers impressive results.
If you’re on a tight budget or just starting out and unsure where to begin, Local360 can be scaled to fit your needs. Start with the basics and build as you grow, constantly enhancing your digital footprint and local presence.
And the best part?
Local360 is crafted from real-life success stories, not just theories. It’s made for business owners like you, ready to enhance your digital presence without the overwhelm.
Let’s make your business unforgettable. Let’s start this journey together!
Don’t miss out on potential customers
When you overlook local marketing, you’re leaving your prospects untapped:
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46%of Google quieres are local searches (eg. Penn station coffee shop)Google “near me” searches grew over 900% in the last two years900%*According to Go-Globe and ChatMeter
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72%72% of internet users search for products and services within three miles of their location88% of consumers, who do a local search on their phone, visit or call within a day88%*According to Hubspot
Even with top-notch service, a convenient location and unbeatable deals, new customers won’t find you if they don’t *know* you exist
Local marketing is your secret weapon to building brand recognition and winning over your local market.
Your community is at the heart of what we do. We design innovative customer engagement strategies that not only generate traffic and bring new visitors through your doors but also foster customer loyalty and repeat business.
From creating compelling loyalty programs to deploying targeted email campaigns and engaging social media content, our goal is to turn every customer interaction into a lasting relationship.
CAPTURE YOUR LOCAL CUSTOMERS WITH UMG
Our expert team will help you:
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Seamlessly blend local marketing into your business strategy for maximum impact
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Identify your company's unique strengths and create a compelling brand that sets you apart
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Define your target audience: pinpoint the ideal customers in your area
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Build loyalty and visibility: establish a strong presence in your local community
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Drive highly motivated customers to your business at a fraction of the cost
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Generate buzz: keep your customers talking, dreaming and coming back for more
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Evaluate your strategy and make data-driven improvements for better results
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Maximize your revenue potential with our proven strategies
Maximize your revenue potential with our proven strategies
Ready to become the go-to destination for your community?
OUR 9-step marketing blueprint
Revitalize your business with our specially crafted 9-step marketing strategy designed to drive new customers to your business and ensure they stay. Here's how we can power your local business presence and cultivate real results:
1
Listings’ Management
Start by getting noticed. We’ll place your business front and center on Google, Yelp, Bing and up to 200 other key platforms. If potential customers can’t find you, they can’t choose you. We make sure they do, ensuring your business is the first thing they see in their local search.
2
User-friendly Website
Your website is the heart of your business online. We’ll transform it into a sleek, fast, and mobile-friendly hub that makes every visitor want to stay and explore. A smooth online experience keeps customers coming back for more.
3
Content Personalization
Speak directly to your community’s heart. By tailoring your content to the local audience, you’re not just another business—you’re a neighborhood staple. Personal touches lead to personal connections, which lead to loyal customers.
4
Local Influencer Marketing
Amplify your reach through the voices that your customers trust. We connect you with local influencers who can authentically share your story and bring their followers right to your doorstep. This means more buzz, more trust, and ultimately, more sales.
5
Cutstomer Reviews
Turn happy customers into your most powerful advocates. Encouraging reviews not only builds your credibility but also reassures new customers that they’re making the right choice. Good words spread fast – let’s make sure they’re about you.
6
Email and Chat-bot Marketing
Stay on your customers’ minds with smart, personalized communications. Whether it’s through timely emails or instant chat responses, we keep you connected to your customers’ needs and ahead of their expectations.
7
Local Partnerships
Build bridges with nearby businesses to create a supportive local network. These partnerships aren’t just good for the community; they’re smart business strategies that expand your reach and multiply your growth opportunities.
8
FB and Google Local Advertising
Put your name where everyone’s looking. We craft targeted ads for Facebook and Google that put you at the top of every local search and feed, grabbing attention and drawing crowds right to your door.
9
Loyalty Programs
Reward loyalty with loyalty. We’ll help you develop programs that keep your customers coming back by making them feel valued and appreciated. More than just visits, we build relationships that last, turning occasional customers into lifelong fans.
Why partner with UMG?
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10+ years of local marketing expertise
Our team has been at the forefront of local marketing, fueling growth for brands in the USA, Russia, Turkey, and the United Kingdom. We know what it takes to optimize your business and make the most out of your advertising budget. -
Tailor-made strategies
Whether you’re a top electronics manufacturer, a national brand, or a small family bakery, our experts will craft strategies tailored to your specific needs. We’ll adapt marketing tools and channels to help you achieve the results you’re aiming for. And beyond! -
Your one-stop destination
Say goodbye to managing multiple teams and outsourcing specialists. Our digital experts will handle your marketing and advertising needs while our IT team designs a SEO-optimized website that educates, engages and converts your leads. -
Holistic marketing solutions
From managing your local business directories and Google Maps listings to working with customer reviews and enhancing your online reputation, we’ve got you covered. Sit back and let us take care of all your marketing needs.
Case studies
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Multidisciplinary Healthcare Center “5P Medicine”
Comprehensive social media strategy development and integrationObjective
design a powerful marketing strategy, optimize the company’s Instagram for future advertising, educate their in-house marketing experts on current SMM tools and practicesResults
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+ 365% reach growth
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+ fully optimized Instagram account, ready for future promotion
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International Congress of ICCMO
Marketing strategy and website development for an international congress of dentistsrnObjective
design a bilingual platform (Russian and English) to allow conference guests to sign up for events, manage their itinerary, pay for masterclasses and book their stays.Results:
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1000 registered participants
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Convenient acquiring for customers from different countries
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Want to see your numbers grow?
Let’s turn your vision into reality!
